At ohDEER, we do more than control deer, ticks, and mosquitoes, we create a customer experience that inspires loyalty. Every visit is a chance for our franchisees to wow customers and turn a simple service call into a story worth sharing. This approach fuels what we call ohDEER brand advocacy, the powerful phenomenon where happy customers become our biggest promoters.
When our clients post photos, share videos, or proudly display an ohDEER yard sign, they’re doing more than showing satisfaction, they’re becoming an extension of our marketing team. That level of customer loyalty is priceless!
Let’s explore how ohDEER brand advocacy works, why it matters for franchise owners, and how our commitment to exceptional customer service creates loyal fans across the country.
Brand advocacy happens when delighted customers enthusiastically promote a business to their friends, family, and online communities. Instead of quietly renewing service, they talk about it, post about it, and share their experiences.
For ohDEER, this is a growth engine. Our services are All-Natural, effective, and designed to give families peace of mind. When a happy customer shares their experience, it builds trust faster than any paid ad could.
Research shows that 92% of people trust recommendations from friends and family over traditional advertising. That means every Instagram story, Facebook post, and yard sign showing off ohDEER acts as a trusted referral, and drives new business.
At the heart of ohDEER customer loyalty is the exceptional service that creates these loyal fans and brand advocates.
Take a recent story from ohDEER Southeastern MA. A technician noticed dozens of tennis balls scattered in a customer’s yard. Instead of leaving them, he collected them all and placed them neatly on the dog’s outdoor bed. When the customer returned home, she found her pup surrounded by his toys, tail wagging with excitement. She was so touched that she posted an Instagram story, tagging ohDEER and sharing how thoughtful her technician was.
That small, extra step turned a routine appointment into a heartwarming social media moment, pure ohDEER brand advocacy in action.
One of the most visible examples of the customer loyalty that ohDEER inspires comes from Central Virginia, where a customer permanently mounted their ohDEER yard sign to a tree.
Most service companies treat yard signs as temporary marketing, but this customer turned theirs into a permanent endorsement. It sends a powerful message to neighbors: We trust ohDEER to protect our property, and we think you should too.
This is more than advertising; it’s a public display of ohDEER brand advocacy and proof that the customer experience goes beyond just providing servicing.
When ohDEER launched two new franchise locations in the Midwest, ohDEER Northwest Columbus, Ohio, and ohDEER West County St. Louis, Missouri, we knew we were entering deer country. What we didn’t anticipate was how quickly skeptical homeowners would transform into our most enthusiastic advocates.
Earlier this season, Bryan Vohsing, ohDEER’s Director of Marketing and an Ohio native, visited both locations with Todd Lamson, Senior Director of Operations. They were impressed by how well the new franchise owners were executing, but even more impressed by the stories from customers.
Homeowners who had spent decades fighting deer damage with everything from netting to bullhorns were finally seeing real results. Michael, a Columbus customer, said he hadn’t been able to enjoy his hosta garden for 20 years until ohDEER’s All-Natural Deer Control program kept deer at bay.
In Missouri, Pat, a longtime gardener, went from blasting her bullhorn at 3 a.m. to scare deer away to peaceful and thriving hosta gardens. She started telling everyone about her success and even asked for extra business cards to hand out at a neighborhood block party. Check out this video about her experience with ohDEER, in her own words.
This is ohDEER brand advocacy in action: customers moving from skepticism to loyalty, then proudly sharing their experiences with friends, neighbors, and church communities.
These Midwest stories aren’t just about results, they’re about customer loyalty ohDEER creates through proof, not promises. In markets where homeowners have tried everything and seen little success, winning trust requires consistency, education, and visible results.
That’s exactly what our franchisees delivered, turning first-time customers into raving fans. These new advocates are not just renewing services, they’re spreading the word, showing off their healthy plants, and fueling franchise growth through referrals.
The enthusiasm is contagious. As Bryan shared, “Pat and Michael are thrilled about the results and they’re telling anyone who will listen.” That’s the ripple effect of ohDEER brand advocacy, and it’s what makes our franchise opportunity so powerful in untapped markets.
This level of advocacy isn’t rare, it’s happening in every state where ohDEER operates. Customers post before-and-after photos, tag us in videos, and refer friends who quickly become loyal clients themselves.
These organic endorsements help our franchisees expand their reach, strengthen customer loyalty, and solidify ohDEER’s position as the trusted leader in All-Natural Tick and Mosquito Control and All-Natural Deer Control.
What drives this? Our franchisees.
ohDEER franchise owners are trained not just to provide treatments but to build relationships. They communicate clearly and look for ways to go above and beyond for their customers. This consistent, thoughtful approach creates memorable moments, and those moments fuel ohDEER brand advocacy. When franchisees see their work turning customers into vocal supporters, they know they’re building something bigger than just a business.
User-generated content (UGC) is one of the most powerful marketing assets a franchise system can have. For ohDEER franchisees, UGC:
Every piece of UGC is a mini advertisement created by someone who loves what we do, an invaluable part of our marketing ecosystem.
Another key to customer loyalty, ohDEER maintains is our educational approach. Franchisees teach customers about tick, mosquito, and deer behavior throughout the year, helping them understand why consistent treatments are crucial for control. When customers see us as trusted experts, they are more likely to share what they learn with friends and neighbors, extending the reach of ohDEER brand advocacy even further.
ohDEER brand advocacy is more than a nice-to-have, it’s a growth strategy. When a customer proudly displays our yard sign, posts a glowing review, or shares a joyful video of their pet, they inspire others to choose ohDEER. For franchisees, every positive interaction is a seed for future business growth. This is why ohDEER has expanded steadily across the United States and why our franchisees enjoy high retention rates and strong referral pipelines.
At ohDEER, our mission is to help families enjoy more time outside. But the way we do it, through all-natural products, education, and exceptional service, creates something bigger: a community of loyal advocates.
For anyone considering joining the ohDEER franchise network, know this: you’re not just investing in a business model. You’re joining a movement powered by customer loyalty and amplified by ohDEER brand advocacy.
When your customers become your biggest fans, growth isn’t just likely, it’s unstoppable!!!
